Are Your Turtles In A Row?

Are Your Turtles In A Row?

Amid the recent Stay Home, Stay Safe executive order, our team has moved its operations to a super secret shells, specifically designed for this type of action. We have the technology in place to remain fully operational, and will be continuing to actively support clients. Now more than ever, being found on the web is an important part of maintaining and growing your business. Check out these helpful tips to expanding your online presence:

Conversion Rate

Do you measure how many people are reaching out to you? What is your conversion rate for the desired action? Tracking your conversion rate allows you to measure the performance of your webpages, as well as site visits. Using this data is important to optimizing your conversion rate. By targeting visitors that are most likely to become customers, you will be able to acquire more clients and grow your business. 

Search Engine Optimization (SEO)

Is your website optimized? Ensuring your content is easily discoverable by users searching for things relevant to your products and services is a great way to drive customers to your site. Many people search for specific services or products, so it's important to optimize according to what you offer. 

Market Share Growth

Are you positioned to take market share? Do you have a plan in place to reach customers? What is your online reputation? It's important to ask these questions, especially during the COVID-19 pandemic. Even situations like these are a great opportunity for market share growth. Whether it be increasing engagement with customers by social media and email campaigns, or introducing strategies to effectively market to your audience, it's important customers know your services are unique and don't feel the desire to look elsewhere. Internet marketing can play a major role in increasing market share.

Advertising

Although being found organically on search engines is an important aspect of marketing your online business, appropriate advertising is a great way to target potential customers and boost online presence. Now is an opportune time to begin further strategizing and planning towards successful advertisement. 

Our team is here to help you through the COVID-19 crisis. We are offering a FREE marketing strategy call to assist you in making sound decisions for your business during this unsettling time. If you're interested in receiving marketing advice from our experts, please fill out a contact form to schedule your free call.